The music business in Italy
Report
Client: SCF, Società consortile fonografici
Scientific supervisor: Andrea Ordanini
Research team: Lorenzo Mizzau
The economics of the music business reflects the pervasiveness of the music experience and is characterized by different transformations: the spread of new technologies, the rise of new markets, the decline of mature products and the strong growth of other segments.
The Report aims to represent and interpret the value chain of the music system, giving an overall overview of its dynamics.
The 2007 Report has been presented at the Rho Fair, within MEET - Music, Events and Entertainment Technology.
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Economia della musica in Italia - Rapporto 2007