Client: Fondazione Cassa di Risparmio di Pisa
Research team: Stefano Baia Curioni, Cristina Mottironi
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The general objective of the research project is:
- to analyze the scenario of tourism in Pisa and the cultural offer of the city
- to find an ideal repositioning in the medium term and a methodology of intervention
- to find the project priorities for the achievement of the objective, defining for each one an estimation of maximum of time and costs
- to design a model of representation of a possible “Industrial operative planning of tourism in Pisa”, with the scope of identifying, following a sustainable realization, the tourism sectors that are more competitive on the territory and the strategies to exploit their potentials.
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